1. Write and submit articles to the article directories. How it works: The directories have Page Rank and they pass some of it
to the links in the “About the Author” sections of the articles they publish.
Pro: Most article sites are free. Fairly straightforward and simple
to do. Good for backlinks and direct traffic. For best results, pick only high
value/high PR/highly categorized sites and submit manually.
Con: You run the risk of duplicate content penalties if you submit the same
article to too many sites. Also, it helps tremendously if the article is categorized
correctly and the article site’s permalink structure is search engine friendly.
Using automated submitters produce less results than manual and ‘cherry picked’
submissions.
2. Leave comments on other people’s blogs with a backlink to your site.
How it works: The blog has Page Rank and it passes it through links
in the body of commenters’ posts or in the hyperlinked names of the commenters.
Pro: Very effective way of getting backlinks from High Page rank sites.
Con: Wordpress comments are by default NO FOLLOW so link juice is not
passed. Even if NO FOLLOW is deactivated (such as on this blog), the link builder
cannot just use his/her keyword as a name. Many blogs require a real name only.
Others require a name and allow for the keyword to follow. Example: “Jim – Funny
Video Site”. For best results, the blog must be in the same category as the
site you’re building links for. For Blogger/blogspot.com, comments are NO FOLLOW
by default as well.
3. Answer people’s questions on www.answers.yahoo.com
.
How it works: Yahoo Answers lists commonly asked questions regarding
a particular topic. You answer a question in your site’s niche/category and
stuff the useful and informative answer with keywords. You put your link as
a ‘Source’. Yahoo’s own user database has tons of people that would click your
source link so you get direct traffic.
Pro: Free. Great way to tap into Yahoo’s user base. Good for targeted
direct traffic. Keyword-driven search results yield targeted traffic.
Con: The links don’t use text titles so SEO value is limited to begin
with. Yahoo has since made the links NO FOLLOW which destroyed these links Google
SEO value. Works best for frequent users not drive by “contributors”.
4. Post in forums and have a link to your site in your signature.
How it works: Whatever Page Rank the forum has is sometimes (depending
on a few factors) shared with the links users place in the body of their posts
or, to a lesser extent, their signature text links.
Pro: Free. Very easy way to get backlinks. You set your signature and
you forget it. The more you post, the greater your links proliferate. Good addition
to a daily linkbuilding routine if you visit and post on forums habitually.
Some direct traffic.
Con: Link value is diluted by the tons of other links posted by other
users. Signature-based links carry less weight than ‘in content’ (in post) links.
The value of your backlink is greatly affected by how closely the forum you’re
posting on meets the content category of the site you’re linkbuilding for. Also,
many forums are now using NO FOLLOW tags for links, in post links, or both.
5. Write a press release and submit it to www.PRWeb.com
.
How it works: PRWeb has a Pagerank of 7 and it passes on some of its
page rank to links embedded in the categorized press releases published on its
site.
Pro: Fast and relatively easy way to get a backlink from a trusted site.
Not only do you get a backlink, your press release might be picked up sites
that monitor PRWeb for category-specific releases.
Con: PRWeb is NOT free. The cheapest available package is $80. $80 for
a backlink located on a site that has tons of other backlinks to other sites.
To get full media distribution, you have to pay $360. You can get many more
backlinks at cheaper rates from SEO
linkbuilding services. However, periodic backlink building using PRWeb is
probably a good idea to give new sites a good backlink start.
6. Advertise your website in the appropriate category on www.CraigsList.com
.
How it works: Craigslist has a nice Page Rank. Posting your ad (with
anchor text) in the right category lets Craigslist passes some of Craigslist’s
link juice to your site.
Pro: Free. Backlinks from a nicely categorized high value site. Good
for backlinks and direct traffic.
Con: Due to excessive spamming of Craigslist, posting has become more
difficult since posters need a Phone Verified Account in order to post. This
is quite a hassle specially if you’re not based in the US. Beware of scammers
selling fake PVAs. Also, Craigslist employs some anti-spam measures.
7 . Give an unbiased testimonial on a product/service that you have used
in exchange for a backlink to your site.
How it works: Highly popular or established product pages will have
Page Rank. By posting your domain on their site they pass some of this PR to
you.
Pro: Free.
Con: To get full SEO benefits, the product/service must be somewhat
related to the niche/category of the site you are building links for. Finding
relevant high page rank product/service sites can be time consuming. You are
filtering for a) category b) Page Rank and c) do follow. Thankfully, there’s
some tools
that can make this task easier.
8. Start a blog and submit it to the 100’s of free blog directories.
How it works: Submission to any directory can result in some of those
directory sites passing their PR on to your site.
Pro: Free. Third Party publishers that “leech” content off RSS feeds
sometimes post your entries with your links intact.
Con: This opens you up to RSS hijackers which scrape your content and
strip your links. You can protect yourself from this by setting up your blog
to publish
only summaries. This setting is in the “READING” section of WP setup. RSS
feed hijacking can get so bad that the thieves sometimes rank higher than you
for the keywords of your entry!
9. Manually submit your website to the major search engines.
How it works: Submitting your site to search engines reduces their effort
in finding you. Once you’re in their database, they can index your pages, and
rank them.
Pro: Saves the search engines time. Not like they care
Con: Based on personal experience and other webmasters experiences posted
on forums, you get indexed faster if you submit to some key sites other than
search engines. There’s even reports of submitted sites sitting for WEEKS without
even one visit from Googlebot. Instead of submitting to the search engine, submit
your site map using Google’s
webmaster tools and submit to some major DO FOLLOW sites.
10. Optimize each page of your website for a particular keyword or search
phrase.
How it works: Search engine spiders tend to be literal and, until recent
developments, linear in their approach. You have to spoonfeed them as to where
to go on your site and suggest what keywords to pick up. This makes for a more
‘directed’ system.
Pro: Free. Relatively straightforward.
Con: You need to expend some time and effort to find the right keywords
for each section. Competitor analysis helps a lot but in order to beat your
competition you have to find the right combination of keywords and subkeywords
that have less competition from which you can build a backlink critical mass.
This can lift your rankings for more competitive keywords.
11. Add a link in your email signature to your website. It’s a free and easy
way to get a little more traffic.
12. Make a custom 404 error page for your website redirecting people to your
home page.
13. Use PPC search engine advertising.
14. Add a “bookmark this site” link to your webpages.
15. Have a tell-a-friend form on your site.
16. Send articles to ezine publishers that includes a link to your website.
17. Hold a crazy content and make it go viral.
18. Give away a freebie (ebook, report, e-course) to keep people coming back
to your site.
19. Add an RSS feed to your blog.
20. Submit your site to any related niche directories on the net.
21. Participate in a banner or link exchange program.
22. Create a software program and give it away for free.
23. Purchase the misspellings or variations of your domain name, or those of
your competitors.
24. Buy a domain name related to your niche that is already receiving traffic
and forward it to your site.
25. Pass out business cards with your domain on them everywhere you go.
26. Start and affiliate program and let your affiliates send you visitors.
27. Start a page on social bookmarking sites such as www.wowzza.com
.
28. Submit a viral video to www.YouTube.com
29. Conduct and publish surveys to your website.
30. Find joint venture partners that will send you traffic.
31. Start your own newsletter or ezine.
32. Use a autoresponder or email campaign to keep people coming back to your
site.
33. Purchase ads on other sites.
34. Send a free copy of your product to other site owners in exchange for a
product review.
35. Sell or place classified ads on www.eBay.com
with a link to your site.
36. Post free classified ads on any of the sites that allow them with a link
to your site.
37. Exchange reciprocal links with other related websites.
38. Network with other people at seminars or other live events.
39. Purchase advertising in popular newsletters or ezines.
40. Advertise on other product’s “thank you” pages.
41. Create a free ebook and list in on the “free ebook” sites.
42. Buy and use a memorable domain name.
43. Do something controversial.
44. Create an Amazon profile and submit reviews for books and other products
that you have read.
45. Start a lens on www.Squidoo.com
.
46. Use a traffic exchange (low quality traffic, but can sometimes be worthwhile).
47. Get referrals form similar but non-competing sites.
48. Create and sell a product with resell or giveaway rights and include a
link to your site in it o others pass it around for you.
49. Email your list. If you don’t have one, get one.
50. Buy a pair of sandals; get your website engraved on the bottom and walk
on the beach, stomp in the mud or play in the snow.
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